天美棋牌

sencka膽
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
in association with
Group745

Walk Through LA in Sports Drink Brand Propel Spot Starring Michael B. Jordan

17/07/2023
159
Share
Creative agency Invisible North utilised multiple branches of Splash Studios in post production for the film

Michael B. Jordan is featured in a new spot sponsored by sports drink brand Propel. This follow up to the 鈥楶ropel Your City鈥 launch film chronicles black and brown led community wellness organisation Walk Good LA in their journey of securing a permanent space.

The video chronicles Walk Good LA CEO and founder Etienne Maurice as he reflects on the events that led up to obtaining a headquarters and what this moment means to him. 鈥淎 lot of people come to LA in search of something. Looking for a family, looking for a space of belonging. I want to be able to welcome those people with open arms. I want this space to be a space where they feel at home,鈥 explains Maurice.

This film was crafted from a wealth of footage shot on digital, drone, and 16mm. Initially intended as a 30 second piece, senior editor and Splash Studios founder Rigel Kilston suggested a full minute in order to let the vast collection of footage and archival material have a place.

Creative agency Invisible North utilised multiple branches of Splash Studios in post production. In addition to Kilston spearheading the edit, head of operations Peach Rizzo post produced the film and in-house colorist Luke Osborne provided the grade. Collaborator of Splash Studios Job Poels mixed and mastered the audio, with LA based Flame & Nuke artist Josh Bolin, whose work can most recently be admired in Fast X, supplying Flame clean-up. 

Credits
SUBSCRIBE TO 天美棋牌鈥橲 newsletter
FOLLOW US
天美棋牌鈥檚 Global Sponsor
Language:
English
漏 2005-2023 天美棋牌Privacy and Cookie PolicyTerms and Conditions
v10.0.0