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Following a detailed search, T&Pm Canada announces the appointment of Gail Pak as executive creative director.  

With 15 years of experience at leading agencies including Crispin Porter + Bogusky, Lowe, Zulu and McCann, Gail has spearheaded award-winning campaigns for prominent brands such as Labatt, Petro-Canada, Mastercard and Kids Help Phone. Her work has garnered recognition nationally and globally, with the most recent win of the Grand Effie. Known for her strategic and holistic creative approach, Gail brings new insights that will foster innovative solutions, contributing to reshaping narratives and driving growth.  

Krystle Mullin, CCO of T&Pm Canada says, “Gail is a unique creative leader, her rich array of work proves that pure creativity has the power to solve business problems. Because she has a track record of delivering relevant content that connects with specific targets in the right ways, at the right times, she fits right in at T&Pm. She’ll be leading the charge to deliver work that connects with audiences in unignorable ways.”