Ontario Lottery and Gaming Corporation (OLG), in partnership with Major League Baseball (MLB), is immortalising the 1934 Chatham Coloured All-Stars鈥攖he first all-Black team to win an Ontario Baseball Association Championship鈥攊n a very unique way. OLG and MLB are bringing the team鈥檚 memory back to life through baseball鈥檚 popular video game, MLB The Show 22.
OLG and MLB wants to draw attention to the important story of these baseball legends allowing their memory to live on through the global baseball community鈥檚 next generation.
Using the game鈥檚 team editor function, OLG鈥檚 creative agency partner The Hive recreated the Chatham Coloured All-Stars using historical photos and team artifacts. Family members of the team鈥檚 players, as well as the Black Historical Society of Chatham, were also consulted. The Hive then uploaded the 13-player roster to the game so anyone searching for the Chatham Coloured All-Stars in the game's Logo Vault and Player Vault can find and download the team roster and logo, and build the team themselves.
鈥淥LG is extremely proud to be part of this effort with our MLB partners, to shine a spotlight on historical figures in our province who broke barriers and contributed to the betterment of our communities,鈥 said Duncan Hannay, OLG鈥檚 president and CEO. 鈥淭he Chatham Coloured All-Stars showed the world what it means to persevere in the face of adversity. It is an honour to help keep the team鈥檚 memory alive by introducing their story to as many people as possible, including a new generation of baseball fans. It鈥檚 part of OLG鈥檚 commitment to giving back to Ontario.鈥
鈥淲e wanted to make the team as accurate as possible,鈥 said Ryan Speziale, an associate creative director at The Hive. 鈥淲e knew Fergie Jenkins Sr. (father of Canadian MLB star Fergie Jenkins Jr.) threw and batted left-handed, for example, so we created him that way. We wanted to be as authentic as possible.鈥
OLG is also showcasing the Chatham Coloured All-Stars鈥 legacy through a short yet powerful film featuring the descendants of the legendary players. This poignant film, developed by The Hive and directed by LeSean Harris of Fela, provides an overview of the team鈥檚 history and the players鈥 perseverance through racism and the era鈥檚 other challenges. It also provides a behind-the-scenes look at the meticulous effort it took to recreate the team for the video game.
The film can be found at or on YouTube:
"We really felt the weight of how important this team is to the community and the family members the first time we spoke with them,鈥 said Mike Albrecht, an Associate Creative Director at The Hive. 鈥淚t added an extra layer of focus to make sure we were doing it right. It felt like there was a lot at stake. We wanted to make sure we told a historic story in the right way.鈥
As part of the celebration to commemorate this historic baseball team, Chatham-area residents were given a front row seat at the Field of Honour Charity baseball game on Sep. 24 at Fergie Jenkins Field in Chatham. This special event was open to the public and featured two baseball games played by the descendants of the former All-Star team. Legendary baseball player, Fergie Jenkins Jr., whose father played on the 1934 team, was also part of the celebrations. In addition, people who attended the event were given an opportunity to experience the video game for themselves.
鈥淭he Field of Honour is such an important event held in our hometown of Chatham. We honour the men who played throughout all the seasons with the Chatham Coloured All-Stars on that day and get their children, grandchildren, nieces, nephews, etc. to come honour their ancestors on the baseball diamond,鈥 said Dorothy Wallace, President of the Chatham Kent Black Historical Society. 鈥淎t the root of it, we are hoping to further share the story of the Chatham Coloured All-Stars and get the recognition they deserve. We are beyond thankful to all our supporters and so grateful to OLG and MLB for the project they will be sharing at this year鈥檚 game."
OLG is also supporting the efforts of the Chatham Kent Black Historical Society with a special cheque presentation of $25,000 for the organisation.