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The Best Gifts Creatives Have Ever Received

09/12/2024
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From Paris Hilton perfume to a Robert De Niro box set gifted by Geoffrey Rush, 天美棋牌鈥檚 Casey Martin details the best gifts that Russ Tucker, Lee Lowndes, Loz Maneschi, Psembi Kinstan, Kate Idle, Donna Kallish, and Cyndall McInerney have ever received
In the lead up to Christmas, 天美棋牌 AUNZ is asking creatives, , , marketers, directors, and to share the best gift they鈥檝e ever received - an object, piece of advice or training, or person they鈥檝e worked with. Here鈥檚 what creatives shared with 天美棋牌鈥檚 Casey Martin.

A piece of advice, a job offer, a signed Robert De Niro box set gifted by Geoffrey Rush, wisdom wrapped up neatly in dry British humour, keyboard shortcuts, and Paris Hilton perfume are among some of the best gifts that creatives have received. 

Russ Tucker, ECD of TBWA鈥檚 ELEVEN, received a piece of advice from London鈥檚 Andy Sandoz. After working on a 鈥渂oring website design for a credit card company鈥, Russ鈥 conversation with Andy changed the direction of his career. 

鈥溾榃hat are you working on?鈥 he said. 鈥楤uilding a website,鈥 I said. 鈥榃hat if you built it for real?鈥  he whispered. 鈥楻eal?鈥 鈥榊eah, like really build it for real.鈥 He kind of drifted off to something else. 鈥楴utter,鈥 I thought. 

鈥淟ater, it clicked. Rather than make some boring design in photoshop, I started building the website from bits of wood and scrap paper. I photographed  it all and scanned bits and pieces into Photoshop.鈥 

It was that small piece of advice that turned that 鈥渂oring鈥 website into one of Russ鈥 favourite pieces of work, winning him his 鈥渇irst big creative award and inspir[ing] more projects with a hand-crafted aesthetic.鈥 

Psembi Kinstan, CCO of DDB Group Melbourne, was given a signed Robert De Niro box set from Geoffrey Rush at the end of a shoot. But the best gift he鈥檚 ever received is also a piece of advice from Nick Gill, BBH鈥檚 former long-time ECD.

鈥淗e offered me a job, then suggested I turn it down, quoting, 鈥榶our career is a marathon, not a sprint鈥.

鈥淗e was caring enough to confess that I was already onto a good thing, and patient enough to realise that there would be a better point in my career for BBH. He was right, and three years later, the timing was perfect. But that lesson, of focusing less on the next three months, and more in the next three years, had the most profound impact on my career and happiness.鈥

Lee Lowndes, CEO at Daylight remembers a Christmas where she learnt the valuable lesson of 鈥渘ever assume anything, or you鈥檒l risk being let down.鈥 She was about 10-years-old when she saw a gift from her father sitting under the tree. It was a 鈥減erfectly wrapped square box.鈥 

She gave it a squeeze, prodding and poking the box until she ultimately made her mind up that it must be an iPod Nano. 

鈥淏y the time Christmas Day rolled around, I was so sure of what was inside that it was hard to hide my disappointment when tearing off the paper revealed鈥 a bottle of Paris Hilton by Paris Hilton eau de parfum. It taught me a valuable lesson,鈥 she said. 

Loz Maneschi, senior art director at Cocogun, was 鈥渒nee-deep in end-of-year exhaustion鈥 when she was offered a role by Chiquita King, a 鈥淐hristmas enthusiast and legendary gift-giver鈥.

鈥淭hat holiday break felt like I鈥檇 been dunked in festive optimism,鈥 she said. 鈥 I started planning my new commute with embarrassing enthusiasm. The best gifts aren鈥檛 wrapped in bows鈥攖hey鈥檙e the ones that let you grow and remind you why you love what you do.鈥 

The gift of 鈥渨isdom wrapped in dry British humour鈥 reshaped how Donna Kallish, an art director at Think HQ, approaches 鈥渆very fear-inducing, high stress鈥 moment in her career. During 2016, Donna was four seasons deep into the British cult classic, Peep Show, when Mark Corrigan delivered the line, 鈥淭he world鈥檚 just people going around, walking into rooms and saying things. It鈥檚 all a big swizzle!鈥

鈥淎t 24, I gave the first lecture of my academic career,鈥 she said. 鈥120 dead eyed students stared at me, waiting to begin. My imposter syndrome went into overdrive: I鈥檓 too young for this. 

鈥淭hen, a pompous British voice cut through the panic: 鈥業t鈥檚 all a big swizzle.鈥 I reframed the situation: I am standing in front of a lecture hall. I am saying I am a lecturer. Therefore, I am. Simple as that.鈥

Today the Brave鈥檚 head of design Ethan Hsu gave Kate Idle, an art director at the indie agency, her best gift: 鈥渁 plethora of keyboard shortcuts.鈥 She noted the gift was a 鈥渢rue Christmas miracle.鈥

Cyndall McInerney, creative copywriter at Today the Brave, called out a time during AWARD School that gave her the gift of clarity. 

鈥淚 didn鈥檛 know whose advice to take and it made my head spin. Then, in the most poetically meta moment, my mentor said, 鈥楩ollow the advice of the person whose work or career you want to emulate.鈥 It was off-the-cuff, but really deep, and it鈥檚 since been transferrable to so many aspects of my life.鈥

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