Snoop Dogg Gives Up Smoke... to Become Official 'Smokesman' for Solo Stove
Picture this: legendary cannabis-smoking icon - the one, the only - Snoop Dogg, the lyrical genius behind 'Smoke Weed Every Day,' after 52 years on earth and , is making a declaration to the world (aka his social media following) that after consulting with his friends and family, he鈥檚 going smokeless...
While his social followers spiral and speculate as to why he would announce such a thing, we鈥檙e offering you a sneak peek.
In this new campaign from Solo Stove, brought to life by The Martin Agency, you鈥檒l rest easy knowing Snoop鈥檚 only giving up the smoke that drives us all crazy - the smoky air that accumulates when gathered around a fire pit, that is.
On Monday, Nov. 20th, following his Nov. 16th social announcement, Snoop provided clarification to his followers about the smoke he鈥檚 giving up due to his love for sitting by a fire pit without 鈥渃oughing and his clothes smelling all sticky icky.鈥 Not only is Snoop giving up fire pit smoke by turning to Solo Stove - the brand that fixed fire by creating products that allow for a smokeless flame - he鈥檚 also announcing that he鈥檒l be their official 'smokesman,' in support of the company鈥檚 quest to eliminate smoke from backyards everywhere.
鈥淚 love a good fire outside but the smoke was too much. Solo Stove fixed fire and took out the smoke. They changed the game and now I鈥檓 excited to spread the love and stay warm with my friends and family,鈥 said Snoop Dogg himself.
鈥淲e鈥檙e stoked to have a product so good, it even inspired Snoop to go smokeless,鈥 said John Merris, CEO of Solo Brands. 鈥淎s the most popular smokeless fire pit in the world, Solo Stove is all about bringing people together and creating a vibe that encourages you to sit back, relax, and enjoy your time with friends and family. Snoop, like Solo, is about good moments, and we鈥檙e looking forward to welcoming even more people to the Solo Stove family.鈥
Snoop Dogg will partner with Solo Stove on smokeless product innovations and contribute toward designing a new signature line of Snoop Dogg x Solo Stove LTO products. Kicking off the Snoop Dogg x Solo Stove collaboration is a limited-edition bundle that includes a Bonfire Fire Pit designed by Snoop, a fire pit stand, a Snoop bucket hat, and a Snoop x Solo sticker pack.
The Limited Edition Bonfire Snoop Dogg Collaboration is priced at $420 and will go on sale at 4:20 PM ET on Monday, Nov. 20th. Available exclusively and .
