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Rob Gronkowski Invites You to Dig Into Pizza Hut's Ultimate Bundle for Super Bowl 2025

07/02/2025
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The Big Game campaign was created with Deutsch and directed by Jonathan Krisel

Pizza Hut is bringing a big name and even bigger energy to the Big Game with a new spot featuring Rob Gronkowski. The campaign highlights the new Ultimate Hut Bundle – an unbeatable game-day deal starting at just $24.99, making it the MVP of any watch party.

This full-length spot gives fans a hilarious look at Rob’s personalised Pizza Hut bundle. From digging into his Ultimate Hut Bundle – loaded with two medium pizzas, boneless wings, breadsticks, and dips – to his over-the-top obsession with bundle bros, Rob’s charm is on full display. The ad plays with the fun idea that fans suddenly realise they’re in a Pizza Hut ad with Rob, leading to a playful twist.

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