NRMA Insurance's Holiday Road Message Safely Arrives
NRMA Insurance have launched a road safety holiday message with a new out of home campaign from creative studio Bear Meets Eagle On Fire.
The 鈥楽afe always arrives鈥 campaign features a series of cinematic images that capture the anticipation of a loved ones arrival, and will run across rural sites in NSW and Queensland.
The images were created with award winning photographer Simon Harsent, from The Pool Collective.
鈥淚n a world of complicated projects, it鈥檚 refreshing getting briefed to do a pure OOH campaign. Simon shot them beautifully鈥 said Micah Walker, CCO and founder of BMEOF.
