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The Gerety Awards, one of the most important advertising and marketing Festivals worldwide, recently announced its executive jury panel, which included the participation of Jennifer Boshell, MullenLowe SSP3 digital director, as Colombia’s sole representative.

“We are very proud about Jennifer being part of the exclusive group responsible for identifying and awarding the best creative talent in the region,” commented Francisco Samper, CEO of MullenLowe Latam. The executive added, “With each step we are striving towards promoting spaces and demonstrating how female talent is breaking down barriers in the advertising industry”.

After the event, Jenn Boshell stated, “It was an honour to represent Colombia at the Gerety Awards, a unique space that recognises and celebrates the best on advertising from a female perspective. "Being among this exceptional cohort of female jurors, each bringing her own distinct expertise and perspectives, exemplifies the significant strides the industry has made toward fostering a future that is more equitable, diverse, and inclusive.”

Jennifer's involvement in the Gerety Awards injected a fresh perspective into the selection process, introducing disruptive ideas poised to showcase the abundant talent and creativity prevalent within the advertising industry, particularly within the digital realm.

In addition to Jenn, The Latin American executive jury will be composed by: Eliana Kaplan from VML (Argentina), Florencia Braglia from Alva Creative House (Uruguay), Constanza Cilley from Voices (Argentina), Verónica Olguín from FAN (Chile), Diana Lora from MullenLowe Interamerica (Dominican Republic), María Gracia Lotuffo from Madkind (Ecuador), Yupi Segura from Oriental Films (Mexico), Jimena De la Vega from LLYC (Mexico) and Lulu Cuevas from Prana (Paraguay).