HERO's Andy Sowerby Creates Hypnotic 'Moving Painting' for Swedish Law Firm Gulliksson
HERO director Andy Sowerby was commissioned to create a looping 鈥渕oving painting鈥 for the Swedish law firm Gulliksson.
The Swedish agency Bysted Malmo commissioned Andy after seeing some of his abstract video artwork online. They loved it and thought it would be perfect for their project.
The concept was to bring to life the Gulliksson logo - an abstract painting - so Andy set to work creating luscious, flowing, colourful forms using a mixture of paint, ink, and oil.
He was asked to 'sign' the video piece just like a fine art painting, adding to the authenticity and value, creating a unique artwork for the brand and bringing their website to life with colour and movement.
"Andy鈥檚 work is both beautiful and hypnotic, I can really visualise this sort of creative being ideal for sponsorship idents" said HERO producer Kate Myers.
