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Director GUSTAV EGERSTEDT is one of a handful of filmmakers to capture the elusive bigfoot. This time, however, it happened to coincide perfectly with his commercial for telephone operator ‘3’.

The operator's own surveys show that Tre's customers are satisfied with the network experience, but that those who have not tested Tre have a somewhat dated image of Tre's network.

“Let’s be honest. It's far more important to communicate the exceptional range and coverage for a mobile operator than it is to actually finally once and for all confirm the existence of Bigfoot” explained Gustav.