Jack rejoins DDB Sydney following a two-year stint in London at agencies Special and Ogilvy. During his previous time at DDB, he helped create award winning campaigns including Macca鈥檚 鈥楳iddle Child鈥, 鈥楾he Sting Re-Mix鈥 and the launch of McCafe鈥檚 鈥楥offee Fit For An Aussie鈥 platform which is still an enduring asset for the McCafe brand today.
Jack and his team also won the Nine Network鈥檚 inaugural $1 million 鈥楽tate of Originality鈥 prize for the Macca鈥檚 2021 State of Origin campaign, 鈥楨nd of Night鈥. He has also contributed as the national co-head of AWARD School and has created work that has won at every major international awards show.
In his new role as creative partner, Jack will be responsible for the creative direction of the McDonald鈥檚 account, which includes full service advertising across its brand, retail and sponsorship portfolios.
Matt Chandler said, 鈥淚 couldn鈥檛 be happier to have Jack back at DDB Sydney. His energy, passion and talent are all you could ask for. I look forward to seeing him pick up where he left off with making more big, brilliant work for Macca鈥檚 that鈥檚 loved by fans across the country.鈥
Commenting on his new role, Jack said, 鈥淢cDonald鈥檚 is a phenomenal brand, the team at DDB Sydney and Macca鈥檚 are filled with absolute legends. At the risk of double-dipping, I just had to come back for seconds.鈥
Jack's appointment is effective immediately.