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DDB Middle East has appointed Ramsey Naja as regional executive creative director. Ramsey will join Firas Medrows the current regional executive creative director at the helm of DDB’s creative departments. Ramsey has spent more than 20 years with JWT, where he led the Middle East Network to the highest levels of creativity winning multiple top creative accolades including Agency of the year twice at The Dubai Lynx and countless Cannes Lions including a Titanium.  

Commenting on Ramsey’s appointment, Hubert Boulos CEO Middle East said: “With the appointment of Ramsey, we are doing two things. First we have decided to continue betting heavily on creativity and ideas across media and technologies. This is our DNA! We will deliver Emotion at Scale in the most Unexpected ways! That should keep us away from the ‘always on’ harassment of our audiences via random verbal and visual diarrhea superbly delivered by spread sheets. Second, with an increased regional scope of work, we will now have a much stronger capacity to further strike across the GCC, with both Ramsey Naja and Firas Medrows on board.”

Commenting on Ramsey’s appointment, Nathalie Gevresse DDB Dubai’s managing director said:  “Ramsey is a perfect fit with DDB’s  culture and leadership in the region. We all know each other very well already, so expect immediate results at every level!”

Commenting on Ramsey’s appointment, Firas Medrows, regional executive creative director said: “Ramsey is no stranger to me as to many of you. We have worked together for many years in our previous agency. His passion, dedication, commitment, and love to our creative industry was very evident and still is. Today, as we are planning to grow our business and move beyond borders, I’m very thrilled to be working with Ramsey again. Our partnership will only take us to one direction “greatness”. Welcome to DDB Ramsey.”

Commenting on his appointment Ramsey Naja said: “It’s good to see that there are still agencies where “advertising” is not a dirty word, and where creativity is valued above everything else. DDB is part of an increasingly exclusive club which still believes in big ideas that increase sales, brand value and reputation. To be invited to join such a creative powerhouse, and work with ridiculously talented people like Hubert, Nathalie and particularly Firas - to mention but a few - is pretty damn near orgasmic.”