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Kicking Horse Coffee Extends the Hoof of Friendship to an American Icon

27/01/2025
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Lifelong Crush's campaign aims to build cross border bridges with an ode to Budweiser鈥檚 Super Bowl LIX TV spot

It鈥檚 no secret that Canada /US relations are a little tense right now, but cross border camaraderie has come from one unexpected place -  a kickass coffee donkey high in the Rockies.

Kicking Horse Coffee鈥檚 kickass donkey, has offered the hoof of cross border friendship to the legendary Budweiser Clydesdales in a tribute take on . 

Lori Hatcher CMO, Kicking Horse Coffee said paying homage to advertising鈥檚 most legendary horse with Kicking Horse legendary donkey feels serendipitous 鈥淭he Clydesdale horses are synonymous with Super Bowl Sunday but we couldn鈥檛 help create a take of our own on what could be the most perfect equine friendship.  A little kickass donkey and the world鈥檚 most famous horses as friends - stranger things have happened! Sure, it鈥檚 glamorous pulling beer on a wagon in a Superbowl spot, but riding a motorcycle in the Rockies, hooves down, more kickass."

Kicking Horse tribute to Budweiser鈥檚 new Super Bowl spot appeared on social today, Friday January 24th with a playful call out to Budweiser asking to be friends. 

It鈥檚 the cross border friendship we all need right now.

Credits
Work from Lifelong Crush
Valenversary
Broken Heart Love Affair, Lifelong Crush and Agence BHLA
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Plan International Canada
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