Hot off the back of winning the BMW Filmmaking Challenge in partnership with the BFI, and mentored by Michaela Coel (you can watch the short film 'Blades' , Eleanor director Chris Chuky got straight into working with Jack Daniel's and artist Wesley Joseph for a campaign developed by global creative network Iris Worldwide.
Jack Daniel's and Wesley Joseph are collaborating on a limited edition T-shirt collection, which sees it change the design of its iconic label T-shirt for the first time ever. The film explores Wesley's perspective as a musician and what it means to 'make it count' in the music industry.
is driven by his love and gift for storytelling, his passion a radiant fire fuelling his art. The creative power behind stunning music videos, short films, and commercials, Chris’ honours include a feature in Guap Magazine and Adidas’ 30 under 30.