天美棋牌

sencka膽
EDITION
Global
USA
UK
AUNZ
CANADA
IRELAND
FRANCE
GERMANY
ASIA
EUROPE
LATAM
MEA
in association with
Group745

Amy Armstrong Joins Publicis Groupe as Chief Revenue Officer

19/12/2024
635
Share
Amy was most recently of director of global customer development at Amazon Ads

Publicis Groupe announces the appointment of Amy Armstrong as its chief revenue officer.

From March 1st, Amy will be responsible for connecting the sales organisations across the Connected Media businesses including Epsilon, Publicis Media, PMX and the company鈥檚 Commerce and Digital Experience agencies, to drive growth for the Groupe鈥檚 clients. Based in New York, Amy will report to Dave Penski, (member of the Groupe鈥檚 executive committee, formerly Directoire+) and will join both the global and US Management Committees.

Amy will be focused on refining and reinforcing the go-to-market strategy of the Connected Media entities by leveraging the Groupe鈥檚 paid, earned, shared and owned media ecosystem, fuelled by data. As well as uniting the internal sales and marketing teams across those businesses, she will work hand in hand with their leaders to build and implement new processes and commercial models that deliver increased value and transparency for our clients.

Amy was most recently of director of global customer development at Amazon Ads. Prior to that she was CEO of IPG Mediabrand鈥檚 Initiative. Amy brings a wealth of experience in driving innovative digital media solutions for some of the world鈥檚 biggest brands and agencies.

Dave Penski, CEO Connected Media, commented, 鈥淎t a time when at Publicis we are looking to build the future of outcomes-based marketing to help our clients grow in an increasingly fragmented media landscape, we couldn鈥檛 be happier to have Amy join the team.

Her leadership, drive and unrivalled knowledge of the global media, commerce and marketing landscape will be invaluable as we accelerate even further on connecting paid, owned and shared media in a single platform, powered by best-in-class data.鈥

鈥淭hroughout my career, I've consistently gravitated towards pioneering challenges that push the boundaries of what's achievable in our industry. Joining Publicis marks an exciting new chapter, and I'm thrilled to be part of a team that is not only at the forefront of industry transformation but also firmly rooted in a people-first, technology-driven approach.

I eagerly anticipate collaborating with exceptional talent and partners to navigate and shape the evolving marketing landscape. Together, we'll leverage our collective expertise and technological capabilities to forge innovative pathways, connecting brands with consumers in inspiring, impactful ways that drive tangible business outcomes."

Arthur Sadoun, CEO Publicis Groupe said, 鈥淎t a moment when everyone is focusing on data, technology and AI, we should never forget that we are first and foremost a people business. So our number one priority will always be to retain and attract the best talent. That鈥檚 why we are so thrilled to welcome Amy onboard. She is globally recognised for her ability to drive results for clients by developing and leveraging cutting-edge solutions. She is also a leader who will further unite our teams through the Power of One鈥.

Credits
SUBSCRIBE TO 天美棋牌鈥橲 newsletter
FOLLOW US
天美棋牌鈥檚 Global Sponsor
Language:
English
漏 2005-2023 天美棋牌Privacy and Cookie PolicyTerms and Conditions
v10.0.0